Power of scent through language


British Library LogoThis spring, the world’s leading fragrance-only fragrance house, CPL Aromas, will be taking part in the British Library event – Scented Words: Exploring Fragrances in Literature – in London on 27th March, 2018.

Perfumer, Tim Gage, has worked with CPL Aromas for over 15 years and will be presenting a fragrance especially created in response to a piece of literature. Joining him will be Perfumer and Writer, Pia Long, Director of Olfiction Ltd, literary translator and scent enthusiast, Marta Dziurosz, and Perfumer, Achille Riviello from Synarome.

The discussion will explore how writers can use and convey the evocative power of scent through language. The speakers will describe how scent can enrich narrative and vice versa.

“I was presented with text as inspiration for a new fragrance and initially it looked easy”, says Tim Gage. “I was presented with a text from ‘Like Water for Chocolate’ by Laura Esquivel as inspiration for a new fragrance and initially it looked easy and read like a simple recipe,” says Tim Gage. “I quickly realised that what appeared to be an apparently simple rose base for the fragrance was in fact very complex, as it involved gourmand fragrance notes such as quail and chestnut that we don’t have in the perfumery palette. The creative process began. I was able to create this unusual fragrance using one of CPL Aromas’ unique Aromafusion materials – Orris Fusion.”

The scent that Tim Gage will present is Rose Petal Sauce W (for Women) Eau de Toilette. “Due to its inclusion of an Aromafusion material, it is therefore a fragrance that cannot be replicated by others,” expressed Tim.

The event is open to the public at the British Library, 96 Euston Rd, Kings Cross, London NW1 2DB taking place in the Knowledge Centre Theatre starting at 7pm. Click here to book now