Gucci Bloom

Launch month:
UK Distributor:
Coty Luxury
PR Contact:
Coty In-House

Notes blossom out like a concentration of flowers – natural Tuberose absolute harvested from India is interlaced with natural jasmine absolute. Jasmine bud extract, obtained through an exclusive method of co-extraction that blends a natural quality of jasmine and captive molecules to impart a fresh green and petal scent on the skin. Gucci Bloom also features notes of another plant used in perfume-making for the first time, the rangoon creeper. Discovered in South India, the rangoon creeper embodies the new scent’s concept and name, as it changes color from white, gradually darkens to pink then finally to red when it blooms. The vine’s flowers are redolent with a slightly powdery feminine floral perfume.
Perfumer: Alberto Morillas (with direction from Alessandro Michele)
Gucci Bloom is available in 30ml (£52); 50ml (£72) and 100ml (£99), complemented by a Shower Gel 200ml (£35) and a Body Lotion 200ml (£40).