M·A·C’s new weightless, moisture-matte Powder Kiss Lipstick includes a ground-breaking formula that conditions and hydrates with moisture-coated powder pigments.
This new soft-focus effect lipstick line is available in 16 innovative shades, from rich berries and nudes, to true reds. When applied, it provides lips with a shine-free finish, as well as a cushiony, lightweight feel of a balm.
M∙A∙C Cosmetics Director of Digital Content & Artistry, Ashley Rudder, explained: “The trend is really about, a soft tint on the lips, a moisturising matte – so you get the beautiful matte texture with no weight and tons of comfort.”
“The Powder Kiss Lipstick formula rose from the backstage technique of putting on lipstick, blotting it off, and feathering it with a brush to create the most beautiful, effortlessly blurred finish,” claimed Terry Barber, M∙A∙C Director of Makeup Artistry. “It’s truly colour and finely tuned conditioning in one product,” added Terry.
M·A·C’s Powder Kiss Lipstick retails at £17.50 and is available online and in stores from 4th October.