Actor fronts new Diesel campaign

Alex Pettyfer Diesel OTB Official Portrait

English Actor, Alex Pettyfer, has been chosen for a new role starring in the new Diesel Pafums ‘Only The Brave’ fragrance campaign.

His big breakthrough role came when he was cast as Alex Rider in the movie Stormbreaker, which led to the 27-year old being nominated for both a Young Artist Award and an Empire Award. Following this, Pettyfer went on to play leading roles in a number of movies, including Magic Mike, as well as supporting roles in The Butler, and Elvis & Nixon. His next big challenge is Back Roads, which the 27-year-old heartthrob will star in as well as direct.

In the new advertisement Pettyfer ‘will lead and unite a global squadron of young and influential braves’. “The Only the Brave hero is a charismatic leader who confidently moves forward in life with strong determination and will,” said Guillaume de Lesquen, International General Manager, Designer Brands Fragrances”. Alex Pettyfer is the perfect embodiment of this new expression of bravery. Tomorrow belongs to the braves,” he added.